RihannaMyElegant

  • Subscribe to our RSS feed.
  • Twitter
  • StumbleUpon
  • Reddit
  • Facebook
  • Digg

Tuesday, 24 July 2012

Misogynistic Advertising Walk of Shame: @BittyLabs "Reclaim Your Wife" Awfulness

Posted on 14:25 by Unknown

It's a company that sells baby bottles by telling men that women's breast belong to men. Because, God forbid, a woman use her breasts to feed her child. You know, like every other freaking mammal does. Nope, even in the first few precious months [or years!] women are expected to remain nothing more than fucktoys for their husbands. It's the one time in your life that you should feel proud and beautiful about your body which gestated a child for 40 odd weeks and then birthed that baby. No women should be made to feel worthless for not passing the Patriarchal Fuckability Test but targeting a new mother is just pathetic.

Alright, it was "just" a twitter campaign, but, come on, who actually thinks this shit is appropriate? Who thinks men are this stupid? And, if you do happen to run into a man who thinks this is funny, you probably shouldn't be reproducing with him. Jealous, infantile arsewipes do not make good men. Nor do they make good fathers. I can pretty much guarantee you any man that finds this funny will be out the door within a few years, won't pay any maintenance but will feel the need to ruin your child's life by pissing about with access visits.

These are the actual tweets Bitty Labs sent out:

New Baby? Reclaim Your wife. Meet BARE.


Feeling like you're competing with your newborn for mommy's attention? Meet BARE

Just in case you've missed the obvious "women are nothing more than fucktoys" reference in the first tweet, they conveniently sent out a second one to appeal to that subsection of extremely stupid arsewipes. This is such an epic social media failure that I genuinely can't get up the energy to email them to complain. Anyone who can tweet this wouldn't be bright enough to understand my critique of the capitalist-patriarchal anti-woman bullshit they are propogating.

So,they've made a half-hearted attempt at an apology but, let's face it, this is still a piece of misogynistic twaddle:

Ladies, We’re really sorry about the twitter campaign run last week. It was a huge miss understood [sic] and resulted in offensive messages. It was taken down yesterday. The messages had nothing to do with putting a husband needs before the baby’s needs, it was more about having a little extra time for the rest of the family. Obviously the whole campaign was poorly executed. We apologize deeply for this miss understanding and assure you, from now on the campaigns will be closely monitored before they go out. Thank you for a second chance.
Really, if you aren't going to bother apologising properly, there's really no point in bothering. It just makes you look like an even bigger nincompoop.

Oh, and not to put to fine a point on it, but the name Bitty Lab itself is pretty much the definition of misogynistic nastiness.
Email ThisBlogThis!Share to XShare to FacebookShare to Pinterest
Posted in Breastfeeding, Childbirth, Misogynistic Advertising, Misogynistic Advertising Walk of Shame, Misogyny, Nincompoop, Patriarchal Fuckability Test, Sexist Advertising, women-blaming culture | No comments
Newer Post Older Post Home

0 comments:

Post a Comment

Subscribe to: Post Comments (Atom)

Popular Posts

  • Anthony Kiedis: Moving from Sexiest Rocker to Creepy Old Man
    A friend sent me a link to these images because they know I'm a fan of the Red Hot Chili Peppers. Apparently, they are from the Russian ...
  • My Top 50 Influential Women Writers!
    Apparently, the Guardian did some list of the 50 most influential writers last week. Shockingly it was mostly white men. I know, you didn...
  • #DickheadDetox : David Bowie, Jimmy Page and that Small Issue of Child Rape
    I won't be buying David Bowie's new album today. I've been a fan for years. Right up until I read this blog post on the 70s rock...
  • Flavor Flav is a member of the #DickheadDetox
    Flavor Flav , one of the founding members of Public Enemy has been arrested, again, for domestic violence. I have to be honest here and say ...
  • My Christmas Books for #readingonlybookswrittenbywomen
    These are the lovely books I got for Christmas: Rose Tremain's The Colour Rose Tremain's The Way I Found Her Maggie O'Farrell...
  • I am going to #RadFem2013.
    When I first wrote that I was going to RadFem2013 two months ago I did so with trepidation and fear because I knew what the reaction would ...
  • #TeamBreezy: Or, How to Spot Sexist Bucketheads on Twitter
    Twitter seems to be running a competition this past week entitled: Spot the Best Misogynist. The competition has been fierce with Chris Brow...
  • Things I Never Needed to Know as a Mother.
    You can wash the inside of Barbie's pink VW bug with a toothbrush after an entire can of Vimto was spilt in it and left to fester for se...
  • The Mumsnet Secret Santa: Thanking Those Women Who Have Changed Our Lives
    The Mumsnet Secret Santa has been going for several years now. It was started by members as a way of thanking others who had helped them b...
  • ​Don't let the Bank of England buy their way out of justice! Help spread the word!
    Below is a letter written by Caroline Criado-Perez of The Woman's Room UK asking for financial support in challenging the Bank of Englan...

Categories

  • #BuyingOnlyMusicByWomen (2)
  • #celebrityculture (9)
  • #culturalfemicide (64)
  • #dickheaddetox (21)
  • #EverydaySexism (38)
  • #EverydayVictimBlaming (3)
  • #FeministFriendlyFilms (5)
  • #IBelieveHer (33)
  • #IDidNotReport (16)
  • #IWD (1)
  • #ListeningOnlyToMusicByWomen (6)
  • #maleviolence (24)
  • #RadFem2013 (5)
  • #rapeculture (84)
  • #ReadingOnlyBooksWrittenByWomen (60)
  • #shoutingback (4)
  • #silentnomore (16)
  • #SilentSunday (19)
  • #supportingwomenartists (7)
  • #waronwomen (87)
  • #WeBelieveYou (36)
  • Abortion (17)
  • Abortion Rights (4)
  • amenorrhea (4)
  • Benevolent Sexism (7)
  • Birth Control (9)
  • Black History Month (1)
  • Body-Shaming (2)
  • Boycott (21)
  • Breastfeeding (8)
  • Bullying Culture (4)
  • Canadian Literature (2)
  • capitalism (1)
  • Caroline Criado Perez (1)
  • Celebrity Culture (28)
  • celebrity endorsement (1)
  • Child abuse (13)
  • Child Maintenance (2)
  • Child Neglect (5)
  • Child Rape (19)
  • Childbirth (4)
  • childcare (1)
  • Children's Films (9)
  • children's literature (6)
  • Children's Movies (1)
  • Compulsory Heterosexuality (4)
  • Cultural Appropriation (4)
  • Cultural Femicide (66)
  • Disablism (11)
  • Divorce (1)
  • Domestic Violence (77)
  • Eating disorders (6)
  • Edinburgh Book Festival (3)
  • Everyday Sexism (4)
  • Exited Women (1)
  • Facebook (2)
  • Fairy Tales (5)
  • Family (1)
  • Family Annihilators (4)
  • fashion-beauty complex (34)
  • Fat-shaming (2)
  • Female Artists (8)
  • Female Genital Mutilation (4)
  • Femen (6)
  • Femicide (5)
  • feminism (123)
  • Feminist Activism (91)
  • Feminist Theory (11)
  • Fertility (1)
  • fibromyalgia (1)
  • Financial Abuse (1)
  • Free Speech (19)
  • Gender Stereotyping (10)
  • Gendercide (14)
  • Gendering Children (11)
  • Genocide (3)
  • Girl Guides (1)
  • Gun Control (1)
  • Halloween (1)
  • Handmaidens (16)
  • Handmaidesn (1)
  • Harmful Cultural Practises (27)
  • Hate Crime (1)
  • Healthcare (3)
  • Heteronormativity (4)
  • Holocaust (3)
  • Homophobia (5)
  • Housing Benefit (1)
  • Human Rights Watch (1)
  • Humanism (1)
  • Hyper-masculinity (22)
  • hyper-sexuality (22)
  • IBelieveHer (1)
  • Infertility (3)
  • Injunctions (2)
  • International Boycotts (1)
  • International Women's Day (1)
  • Intimate Partner Violence (5)
  • JumpMag (3)
  • Language (6)
  • Lesbian separatism (1)
  • Lesbians (1)
  • Lesbophobia (1)
  • literature (6)
  • Louise Mensch (1)
  • Male Entitlement (41)
  • Male Violence (27)
  • Male Violence Against Women (143)
  • manplaining (2)
  • Mass Media (4)
  • Menstruation (1)
  • military-industrial complex (4)
  • Million Women Rise (2)
  • Misandry (1)
  • Miscarriage (1)
  • Misogynistic Advertising (25)
  • Misogynistic Advertising Walk of Shame (27)
  • Misogyny (193)
  • Misogyny in Film (7)
  • Misogyny in Music (4)
  • Misogyny in television (5)
  • Mooncup (2)
  • Motherhood (1)
  • Mumsnet (19)
  • Music by women (3)
  • Netmums (1)
  • Neuroscience (1)
  • Neuroskeptic (1)
  • NIA (3)
  • Nincompoop (18)
  • Nincompoopery (6)
  • Nobel Peace Prize (1)
  • Objectification of Women (56)
  • Olympics (2)
  • Parenting (1)
  • Patriarchal Conformity (35)
  • Patriarchal Fuckability Test (47)
  • Patriarchy (64)
  • PETA (7)
  • Petition (4)
  • Pink Stinks (2)
  • PIV (2)
  • Polanski (2)
  • Porn Culture (16)
  • Pornography (18)
  • Poverty (9)
  • Pregnancy (1)
  • Prostitution (11)
  • Pussy Riot (8)
  • Racism (21)
  • Radical Feminism (19)
  • Rape (53)
  • Rape Crisis Scotland (2)
  • Rape Culture (95)
  • Rape Myths (5)
  • Reality Television (7)
  • Reclaim the Night (2)
  • Reproductive Rights (4)
  • Right to Privacy (2)
  • Roman Polanski (4)
  • School Uniforms (1)
  • Scotland (1)
  • sex entertainment industry (12)
  • Sex Tourism (1)
  • Sex Trafficking (2)
  • Sexist Advertising (16)
  • Sexual Harassment (3)
  • Sexual Violence (59)
  • Silent Sunday (2)
  • Sisterhood (8)
  • Slut-Shaming (17)
  • Slutwalk (3)
  • Stockholm Syndrome (1)
  • Substance Misuse (2)
  • Sudden Infant Death Syndrome [SIDS] (1)
  • teenage pregnancies (1)
  • The Women's Room UK (2)
  • Torture (2)
  • transactivism (1)
  • Transgenderism (2)
  • Transphobic (1)
  • Trident (1)
  • Twitter (2)
  • UK Feminsta (1)
  • Vagenda (1)
  • Vagina (3)
  • Victim Blaming (24)
  • Violence against Women (142)
  • Violence Against Women in Scotland (4)
  • War on Women (81)
  • Welfare State (6)
  • White Supremacy (4)
  • Womanism (2)
  • women (8)
  • Women Academics (1)
  • women and law (2)
  • Women Artists (2)
  • Women Athletes (2)
  • Women Bloggers (23)
  • Women in Prostitution (1)
  • Women Writers (67)
  • women-blaming culture (53)
  • women-only spaces (3)
  • Women's Films (2)
  • women's health (1)
  • Women's History (18)
  • Women's History Month (6)
  • Women's Holocaust Testimonies (1)
  • Women's Liberation (8)
  • Women's Library (1)
  • Women's Literature (24)
  • Women's Music (2)
  • Women's Poetry (7)
  • Women's Rights (17)
  • Women's Stories (5)
  • World Breastfeeding Week (1)
  • World Wildlife Federation (1)

Blog Archive

  • ►  2013 (260)
    • ►  August (23)
    • ►  July (33)
    • ►  June (31)
    • ►  May (37)
    • ►  April (32)
    • ►  March (38)
    • ►  February (38)
    • ►  January (28)
  • ▼  2012 (240)
    • ►  December (28)
    • ►  November (34)
    • ►  October (50)
    • ►  September (28)
    • ►  August (36)
    • ▼  July (33)
      • Pussy Riot:
      • Harrod's "Degenders": In the Stupidest Way Possible.
      • Top Ten Feminist Friendly Movies All Kids Should See
      • @BBCSuffolk : Misogyny or Hack? They Still Need to...
      • Misogynistic Advertising Walk of Shame: @BittyLabs...
      • New Rules for Trans Police Officers: Once Again Ex...
      • A Bunch of Men Got Together to Pretend that Domest...
      • Sensationalising Male Violence for Entertainment
      • Why Am I Not Surprised? Further Evidence of Sexism...
      • Family Annnihilators: Victim Blaming at its Most O...
      • The Lorax: Interesting Environmental Message Serve...
      • #TeamBreezy: Or, How to Spot Sexist Bucketheads on...
      • Misogynistic Advertising Walk of Shame: The Contin...
      • Free Speech: The Right to be a Jackass?
      • Misogynistic Advertising Walk of Shame: Domino's P...
      • Petition against Cuts to Housing Benefit for unde...
      • Misogynistic Advertising Walk of Shame: Aquafresh'...
      • Pimp my Whatever is Vile Misogynistic Twaddle
      • Liz Jones: The Quintessential Handmaiden?
      • Why I'm Not Scared for the Future of Feminism:
      • Dale Spender on Being a Feminist
      • It Doesn't Make You a Special Fucking Snowflake:
      • Mike Tyson: Convicted Rapist but Still a Hero. App...
      • Femen: Not Quite Buying This as a Feminist Protest
      • Snow White and the Huntsman: It was Pretty. And, E...
      • Petition Round-Up: 2.0
      • Misogynistic Advertising Walk of Shame: Sweetie Ge...
      • The International Women's Day Playlist
      • Beth Jeans Houghton: Brilliant Musician, Shame Abo...
      • SlutWalk Edinburgh 2012
      • Marian Keyes Does NOT write "chick lit"
      • Brilliant Circus for Kids if it didn't have a Faux...
      • Once Bitten: Stupid Vampire Book and I Should Have...
    • ►  June (27)
    • ►  May (4)
Powered by Blogger.

About Me

Unknown
View my complete profile